Miva Merchant Migration
Achieve a flawless Miva Merchant Migration with Cart2Cart. If you're ready to migrate from Miva Merchant, our fully automated, secure, and incredibly fast service ensures your entire store transfer is completed in just a few hours. We guarantee zero downtime for your current store, meticulously moving all products, customers, orders, SEO URLs, and every essential piece of data with precision. Experience the definitive, safest solution for your e-commerce evolution.Supported versions: Miva Merchant 9.x
How to Migrate to Miva Merchant
This step-by-step guide details how to securely migrate to Miva Merchant from any other e-commerce platform using Cart2Cart, ensuring complete data integrity for your online storefront.
- Register and Initiate: Create a Cart2Cart account to begin your platform switch. This initial step is free and takes only a minute.
- Connect Your Source Store: Provide the credentials for your current platform to allow secure API access for the data transfer.
- Connect Miva Merchant Target Store: Download the Connection Bridge and upload it to your Miva Merchant store's root directory via FTP. This module establishes a secure link for the data transfer.
- Select Data and Options: Choose which data entities to move, including products, SKUs, and customer orders. Configure crucial options like 301 redirects to preserve your SEO rankings.
- Run a Free Demo Migration: Launch a free test transfer to move a limited set of your data. This allows you to check the results directly in your new Miva Merchant store before the full replatforming.
- Launch the Full Migration: Once satisfied with the demo, start the full migration. The process runs on our servers, ensuring no downtime for your business.
Pro-Tip: To ensure a smooth transition, note that the Cart2Cart Miva Migration module is required for the connection. Also, be aware that multi-store features may have limitations during the transfer.
Automated migration
Just set up the migration and choose the entities to move – the service will do the rest.
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Data Migration Service Package
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What data can be migrated from Miva Merchant
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Products
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Product Categories
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Taxes
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Customers
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Orders
- Cost.
- Name, ID, SKU, Short Description, Full Description, Status, Images in Description, Tax Class.
- Price, Special Price, Special Price From-To Date.
- Meta Title, Meta Keywords, Meta Description.
- Product Image, Thumbnail Image, Additional Images, Image Caption.
- Quantity.
- Weight.
- Name, ID, Description, Status, Sort Order.
- Meta Title, Meta Description, Meta Keywords.
- Category Images.
- Tax Name, Rates(Name, Rate, Country), Status, Country, State.
- ID, First Name, Last Name, Email, Telephone, Status.
- Customer Billing Address(First Name, Last Name, Company, Address 1, Address 2, Country, State, City, Zip Code, Telephone).
- Customer Shipping Address(First Name, Last Name, Company, Address 1, Address 2, Country, State, City, Zip Code, Telephone).
- ID, Order Date, Order Status, Order Products(Final Price, Tax Value, Name, SKU), Product Price, Quantity, SubTotal Price, Discount Price, Total Price.
- Customer Name, Email, Telephone, Billing Address(First Name, Last Name, Company, Address 1, Address 2, Country, State, City, Zip Code, Telephone).
- Shipping Address(First Name, Last Name, Company, Address 1, Address 2, Country, State, City, Zip Code, Telephone).
- Cost.
- Name, ID, SKU, Short Description, Full Description, Status, Images in Description, Tax Class.
- Price, Special Price, Special Price From-To Date.
- Meta Title, Meta Keywords, Meta Description.
- Product Image, Thumbnail Image, Additional Images, Image Caption.
- Quantity.
- Weight.
- Name, ID, Description, Status, Sort Order.
- Meta Title, Meta Description, Meta Keywords.
- Category Images.
- Tax Name, Rates(Name, Rate, Country), Status, Country, State.
- ID, First Name, Last Name, Email, Telephone, Status.
- Customer Billing Address(First Name, Last Name, Company, Address 1, Address 2, Country, State, City, Zip Code, Telephone).
- Customer Shipping Address(First Name, Last Name, Company, Address 1, Address 2, Country, State, City, Zip Code, Telephone).
- ID, Order Date, Order Status, Order Products(Final Price, Tax Value, Name, SKU), Product Price, Quantity, SubTotal Price, Discount Price, Total Price.
- Customer Name, Email, Telephone, Billing Address(First Name, Last Name, Company, Address 1, Address 2, Country, State, City, Zip Code, Telephone).
- Shipping Address(First Name, Last Name, Company, Address 1, Address 2, Country, State, City, Zip Code, Telephone).
Products
Choose all the extra migration options and get 40% off their total Price
We’re committed to protecting our customers’ data security. Check out our Security Policy
The Cart2Cart service has all the necessary functionality to migrate store databases on Miva Merchant of any size and complexity. Below are the most popular migration directions among our customers:
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Discover our checklist, related articles, and answers on frequently asked questions.
June 7, 2023 The Ultimate Guide to eCommerce Migration: How-To Directions and Best Practices
Read full articlePay only for what you migrate - the cost depends on the number of records to be moved
Calculate Your Miva Merchant Migration Cost Instantly
Use our simple tool to get an instant, personalized Miva Merchant migration cost estimate tailored to your specific needs. This provides transparent Miva Merchant migration pricing with no hidden fees, empowering you to confidently plan your move to Miva Merchant by knowing the exact Miva Merchant migration price upfront.
Miva Merchant Monthly Pulse: Navigating the Era of AI-Native Commerce
The latest analysis of Miva Merchant reveals a platform that is successfully transitioning from a traditional high-performance engine into a sophisticated, AI-native ecosystem. With the recent debut of the 26 R1 release, Miva is not merely updating its software but is fundamentally reimagining the merchant's operational interface. By embedding AI reporting assistants and native margin awareness directly into the core workflow, the platform is addressing the critical need for mid-market and enterprise merchants to make faster, data-driven decisions in an increasingly complex global market.
Industry Footprint and B2B Excellence
Miva continues to solidify its reputation as a premier solution for complex commerce models, recently being named a leading B2B ecommerce solution in the 2024 Paradigm B2B Report. This recognition is supported by a stable market presence of over 1,500 active stores, with merchants achieving record-breaking performance, including the single biggest sales day in the platform's 27-year history during Cyber Monday 2023. This growth underscores Miva's value proposition of providing a flexible, high-ROI alternative to restrictive SaaS models, particularly for businesses with large product lines and intricate B2B requirements.
Infrastructure Resilience and Modernized Management
The 26 R1 update introduces the first phase of a modernized admin experience, emphasizing usability and speed. By focusing on website performance as the primary driver of Gross Merchandise Volume (GMV), Miva has optimized its core infrastructure to deliver lightning-fast load times that reduce cart abandonment and enhance the user experience. This technical commitment ensures that merchants can manage high-volume operations with reduced administrative friction, maintaining a high-performance environment even during peak traffic periods.
Expansion of the AI-Driven Ecosystem
A pivotal shift in Miva’s strategy is the launch of Vexture, an AI-powered product search and discovery tool. By integrating intent-based search and dynamic merchandising, Miva is empowering merchants to deliver highly personalized shopping experiences. Early adopters of the Vexture infrastructure have reported significant gains, with some seeing up to 4x higher conversion rates and a 20% increase in average order values. This move effectively turns the platform into a distribution-agnostic commerce engine that prioritizes customer discovery over traditional manual sorting.
Operational Efficiency through Native Innovation
The release of MivaPay, a native payment solution powered by PayPal, represents a major step toward simplifying the transaction lifecycle. This integration allows online sellers to deploy a seamless, flexible checkout experience in minutes, removing the complexities of third-party dependencies. For enterprise-grade merchants, this native approach to payments—combined with precise tools for weight management and flexible fee applications in version 10.11—provides unparalleled control over the total cost of ownership and operational transparency.
Trust Protocols and Data Governance
Miva has reinforced its commitment to security and reliability by completing the SOC 2 Type 1 Attestation. This rigorous audit validates Miva’s data management controls, providing high-volume merchants with the peace of mind necessary to handle sensitive customer data. Furthermore, the platform's focus on proprietary server environments ensures that innovations like Vexture run without third-party dependencies, safeguarding data sovereignty and ensuring long-term architectural stability for growing brands.
Strategic Migration: The Path to Scalable Growth
We are seeing an increasing trend of specialized merchants in the automotive, industrial supply, and B2B sectors migrating to Miva to leverage its superior handling of large, complex product catalogs. Brands are choosing Miva because it offers no-code PageBuilder tools alongside deep developer extensibility through its new API platform. By providing a self-hosted, scalable environment that avoids the "SaaS tax," Miva has become the destination for established businesses that require architectural flexibility and a platform capable of evolving with the rapid shifts in AI-driven retail.
Source: This analysis is synthesized from Miva official 26 R1 and 10.12 release notes, Miva Newsroom announcements (2023-2026), Paradigm B2B report data, and platform performance analytics.
Just set up the migration and choose the entities to move – the service will do the rest.
Try It FreeDelegate the job to the highly-skilled migration experts and get the job done.
Choose Package





